Google to Increase Size of ads due to Mobile Trends

Posted on June 22nd, 2016 by REFUGE Categories Advertising

By Vlad Vidaeff
 
The importance of Google advertising is unquestioned.  Whether you’re a start-up or a well-established corporation, paid ads are a necessity for continued success.  With that being said, consumer habits are changing as desktop usage is falling while mobile usage is rising.  This blog will touch on Google’s decision to increase the size of its ads and the reason for this development. (more…)

Google’s Innovative Project: Blending Search and Social Media

Posted on April 27th, 2016 by REFUGE Categories Advertising

By Vlad Vidaeff
 
When a new project doesn’t even have a name yet, it makes it that much cooler.  When it’s coming from Google, you have the attention of the general public.  This blog will explore the innovative new project by Google which blends Google search results and elements of a social media network. (more…)

The Insider’s Guide to Google+

Posted on October 21st, 2015 by REFUGE Categories Blog

By Vlad Vidaeff
 
The importance of social media in today’s evolving marketing landscape is undisputed: social media platforms such as Facebook, Twitter, LinkedIn, Pinterest, and Instagram are important marketing content tools.  But how about Google+?  Should your company add the platform to its marketing mix?  Are you impressed by the name behind the platform but confused as to its purpose?  You’re not alone.  This blog will discuss why you NEED to add Google+ to your arsenal. (more…)

Do you know how to SEO?

Posted on October 14th, 2015 by REFUGE Categories Google Search

Screen Shot 2015-10-14 at 5.06.59 PM
 
By Mirsa Sanxhaku
 
If you haven’t heard of SEO by now, especially if you are a website/blog owner, it might be safe to say that you, like me, have been living under a giant rock for the past couple of years. This post will detail my journey of learning about SEOs in an effort to provide others with the same basic knowledge in one place. (P.S. I am partial to Google, but please note that when I use the term “Google”, I probably mean “search engine”). (more…)

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