Participate Getting involved with your customers online, the same way you would as if they were in your store, is a great way to improve your online marketing strategy. It’s not enough to just post statuses on Facebook or tweet about your company’s new and improve product/service. Retweet one of your followers on Twitter, acknowledge one of your fans on Facebook when they comment on a photo and following someone back when they follow you is great way to show customer appreciation. Interacting with the consumer is a must for 2014. Dealing with Negative Feedback There’s is (more…)