Month: October 2014

When it comes to holiday time, we decorate pretty much everything there is in existence. We decorate houses, offices, stores, cars, food, trees and streets. You name it and there probably is a decoration for it. So why not decorate your online place of business? In this digital age, people do everything online and it would be smart for brands to do some online decorating for the holiday season.   Every year each and every brand should do something to acknowledge the upcoming holidays with Thanksgiving and Christmas décor on their websites. This gets users in the spirit of holidays, (more…)

  In a world where content that has too many words ends up being tossed aside, it’s becoming more difficult to create engaging content that slices through all the words while still being a healthy balance of information and pictures. Infographics have become powerful tools used by companies, customers, and the public. These are especially important when it comes to branding and creating creative content.   Visual.ly   No training is needed and this site has templates for putting together infographics with haste. It can be used for free to quickly and easily illustrate a business process or show how (more…)

In this day and age everyone has the ability access the Internet in the palms of their hands.   The growing influence of social media allows for everyone’s opinion to be heard, and this can be leveraged for growing businesses.   Checking-in allows the user to publicly announce his or her location using their smartphone.  For instance, if a customer is at their favorite restaurant they simply create a status, check-in with your location and post. Everyone who follows you will be able to see exactly where you are! Here are 5 reasons why every business owner should encourage their customers (more…)

Some data providers, such as Comcast, have been experimenting with metering Internet that would provide plans with only 300 GB worth of Internet usage and for every few hundred GBs over the consumer would pay a fee. Putting a limit to the usage of Internet is called the “Bandwidth Cap” and its purpose is to persuade consumers to buy cable services that will prevent online television or movie streaming or downloading.   This can affect the online marketing area because the bandwidth being provided after someone goes over to 300GB cap will immediately decrease. High definition and large picture advertisements (more…)