Are You Pinning?

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Pinterest is all the craze when it comes to a favorite past time for people of all ages. If you’re not familiar with pinterest, it is essentially an online pin board where you can pin your favorite items, pictures and DIYs from the web. When a business engages on Pinterest, it is able to draw in customers from all around the world.


The newest feature to roll out from Pinterest is the “Place Pins”, this lets you place a drop pin onto a map. The Place Pin allows you put your address and phone number right on the pin allowing people to find you on the go. When people find a product they like they can easily find the physical location on where to purchase it. This is projected to increase foot traffic for small, local businesses.


To help boost your business on Pinterest, post images of your product or store that are of good quality, along with a catchy caption. Using common keywords within your caption will bring up your pin more often within a search. Keep people interested in your page by pinning relevant things daily. Spend the time to interact and build your presence on Pinterest.


“Help millions of people discover your business and share it with others.” – Pinterest. Businesses are capable of gaining a large amount of recognition by joining the site. Here are some success stories of other business. With the “Link Back” feature, you’re able to link your pin straight back to your website by entering a hyperlink. A business’ presence on Pinterest is a strategic tool that is beneficial to building awareness for  its company.

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