2024 Digital Marketing Trends

2024 digital marketing trends

Hi REFUGE Community – it’s Simone.  As we move through the months of 2024, I thought it would be a great time to pause and talk about the trends we are seeing in regard to marketing small and medium-sized businesses (SMBs).  We want to ensure that you’re always ahead of the curve when it comes […]

Choosing the Right Website Design and Development Service for Your SMB

Usability Accessibility Analysis user viewing computer screen

If you own a business, you know how hard it is to compete in the modern marketplace. Even the best businesses can find it impossible to succeed with an inferior website. A website is your main gateway to your customers, so it needs to look good and provide a good user experience. A poorly designed […]

Small Business Branding: 5 Ways To Increase Brand Awareness

Branding comment and ideas

If you’re a business, you’ll know that one of the biggest challenges of reaching success is gaining an audience. Unless you have millions of dollars to pump into campaigns and some amazing business connections, it’s a long journey! But, it’s definitely worth it. There are ways you can increase your chances of becoming a successful […]

10 Reasons You Should Hire a Marketing Consultant

Marketing Consultant in computer visualizing metrics for strategies

According to the SBA, there are over 31.7 million small businesses in the United States. With so many businesses, it can be difficult to stand out amidst all the competition. That’s why your business may need the assistance of a marketing consultant. A marketing consultant can help with a wide variety of things to do […]

10 Ways a Strong Content Marketing Strategy Can Help Your Brand

Two team looking for a content marketing strategy

Creating high-quality content for your online business is no easy feat. There are many steps that you need to take to improve your content marketing strategy.  Is building a great content marketing strategy really worth the cost and time? What exactly are the benefits of having an online presence? Having a strong brand presence online […]

8 Questions to Ask Before Hiring a Digital Marketing Agency in Houston

Digital marketing agency analyzing data's for better strategies

Digital marketing is no longer an option. But should you handle digital marketing on your own? For best results, many brands are partnering with a digital marketing agency. But no two agencies are the same, and it can be difficult to separate the quality agencies from the less-than-perfect ones. If you’re on the hunt for […]

7 Social Media Management Tricks That’ll Save You Time & Money

Social Media Management strategies

Social media marketing has come a long way, from a discretionary splurge to vital business investment. The only problem is nobody has money to burn. In fact, being frugal is imperative for most entrepreneurs and marketers. They have to translate the immense social buzz into tangible business results. What is more, the goal is to […]

I Need A Website: Setting up Your Website and Marketing in Houston, TX

Website creation planning and strategy

Is your business one of the nearly 50% of small businesses that don’t have a website? If you said yes, it’s time to change that. You may think that everyone knows your business or that you don’t need a website because your business has been around for years. People expect to see a business website, […]