Promoting Post
Facebook is a great way to push information out to the masses. For businesses, it is a very effective marketing tool. Any new product or campaign can be seen with just a few clicks of the button. What you may not know is the organic reach, which is the reach of your posts that […]
Colors Matter
Color is a big reason why people purchase certain products and sometimes it may be the only reason for a purchase. Color has a psychological impact on people’s behavior and decisions and this is no secret for designers and marketers. There are reasons why Facebook is blue and why YouTube is red. It’s because […]
Digital Décor
When it comes to holiday time, we decorate pretty much everything there is in existence. We decorate houses, offices, stores, cars, food, trees and streets. You name it and there probably is a decoration for it. So why not decorate your online place of business? In this digital age, people do everything online and it […]
Introducing Cindy Mendoza
Living the suburgatory life has made Cindy Mendoza a variety of things. She is the punk rocker, orchestra lover, shoe crazed, girly-flare-dresses wearing, green and yellow loving, country music loving, technology dated, hip-hop loving type of girl. Being raised between the City of Houston and the suburban City of Sugar Land has made Cindy love most of the […]
Introducing Ian Botor
We would like to introduce Ian Botor! He was born and raised in Houston, Texas. He recently graduated from the Jack J. Valenti School of Communication at the University of Houston with a bachelor’s degree in Advertising accompanied by a minor in Retailing and Consumer Science. He chose the University of Houston because it […]
Introducing Marisa Rios
The REFUGE Group would like to welcome the newest Digital Marketing Intern, Marisa Rios. She was born and raised in Houston, Texas, and spent her entire elementary, junior high, and high school years in small private schools in the Houston area. Throughout school, she participated in various activities, such as ballet, cheerleading, and student […]
Introducing Skye-Lynn Ferch
The REFUGE Group would like to welcome the newest Digital Marketing Intern, Skye-Lynn Ferch. Skye-Lynn is her real name but everyone calls her Skye. She was born in Canada and lived there until she was 10 years old. A majority of her family is spread across British Columbia, Alberta and Saskatchewan. She, alongside her […]
Holiday Marketing
The holidays are here and marketing is spreading the cheer. Everywhere you look during the holidays, businesses get into the spirit and change up their traditional marketing to a more spirited campaign. Here are a few tips to follow to get you through the festivities. Prepare your website If you sell popular items on […]
Advertising Trends of 2013
Years ago, most of us probably pictured our lives in 2013 to be much different than they currently are. Flying cars, humans living in pods in the sky and meals consisting of a dinner pill were standard predictions for the average human. Though we are not The Jetsons yet, the rate at which technology […]
Are you using Google+?
If you haven’t heard, the latest movement hitting the social networking world is Google+. The networking service was created in 2011 but is just now gaining the title of the “next big thing” in the digital world. In early 2013, Google+ had close to 360 million active users and is projected to grow even […]