Mobile Marketing: The Changing Demographics
If there’s anything traditional marketing can be adversely good at, it’s alienating an entire demographic that isn’t moved by a blanket message. Remember those burgeoning billboards on the sides of highways in the middle of nowhere? They’re still around, but they’re not as relevant as they used to be. Smartphones and digital communication are now […]
Digital Marketing Trends for 2011
Blogging, Twitter, Facebook and YouTube are now the staples of any digital marketing conversation. With companies pushing for change and innovation in an increasingly wired world, one has to wonder what could possibly come next. And yet, there’s always another frontier, even for marketing and advertising. Especially for marketing and advertising. This year, it seems […]