Welcome to The Team
Refuge Group would like to introduce our intern – Ann Nguyen. Ann’s childhood included periodically living like gypsies because of her parent’s jobs, which required them to move around. Dallas was her birthplace, but she has lived in Pennsylvania, Virginia, Wisconsin, Georgia and Montana. Ann mostly grew up on the island of Galveston, TX. Now settled […]
Planning a Public Relations Campaign
Are you thinking about planning a public relations campaign? Before you go door-to-door with flyers, we would like to give you a few tips to not only quick-start your campaign, but also give a firm foundation for you and your company to build upon. First of all, what is public relations? Since public relations […]
The 5 Twitter Accounts Every PR Student Should Follow & Why
As a public relations or marketing student you should start getting familiar with different social media avenues that will be able to help you land internships, jobs, and also help you garner attention. Twitter is a vastly growing social media outlet that is now one of the most important tools a student can use to […]
Crisis PR
Murphy’s Law states, “If anything can go wrong, it will.” In business, being prepared for a crisis is a strategic tactic everyone must practice. A crisis is defined as anything that hinders your business, threatens to harm your organization, stakeholders or customers. A crisis can occur from natural or unnatural causes. It is important […]
Public Relations Tactics: Old and New
Public Relations Tactics: Old and New Public Relations is a strategic management function used by many businesses to accomplish their goals and follow their vision. PR professionals use many platforms to reach their target publics. Some fall under the traditional route and some are in the digital world. Traditional PR Traditional PR is […]
Tacos can be Messy and so can Social Media
The Incident These employees really took the company’s old slogan, “Think Outside the Bun,” to a whole new level! Recently, two Taco Bell employees thought it was humorous to post a photo of one of them licking a stack of taco shells and posted it on Facebook, via username “Jj O’Brian Nolan” and Reddit. […]