Colors Matter
Color is a big reason why people purchase certain products and sometimes it may be the only reason for a purchase. Color has a psychological impact on people’s behavior and decisions and this is no secret for designers and marketers. There are reasons why Facebook is blue and why YouTube is red. It’s because […]
Digital Décor
When it comes to holiday time, we decorate pretty much everything there is in existence. We decorate houses, offices, stores, cars, food, trees and streets. You name it and there probably is a decoration for it. So why not decorate your online place of business? In this digital age, people do everything online and it […]
5 Sites for Infographics
In a world where content that has too many words ends up being tossed aside, it’s becoming more difficult to create engaging content that slices through all the words while still being a healthy balance of information and pictures. Infographics have become powerful tools used by companies, customers, and the public. These are especially […]
5 Reasons to Encourage “Checking-In”
In this day and age everyone has the ability access the Internet in the palms of their hands. The growing influence of social media allows for everyone’s opinion to be heard, and this can be leveraged for growing businesses. Checking-in allows the user to publicly announce his or her location using their smartphone. For […]
Introducing Q’Sean Miller
Q’Sean Miller is from the state where it is always sunny and “boogie boarding” on breaks is normal – California. He is the younger of two kids and is 24 year old. He and his sister were commonly referred to as the Q kids. Q’Sean has always enjoyed participating in sports, mainly football and […]
Introducing Ian Botor
We would like to introduce Ian Botor! He was born and raised in Houston, Texas. He recently graduated from the Jack J. Valenti School of Communication at the University of Houston with a bachelor’s degree in Advertising accompanied by a minor in Retailing and Consumer Science. He chose the University of Houston because it […]
Introducing Kendall Popelsky
It started out as a dream of a child born and raised in Houston, Texas. Kendall was born to two hardworking parents, Gary and Clarissa Popelsky, and she was also the second oldest of four. Kendall showed a passion for writing and creativity ever since she learned to read at an early age. She spent […]
Content Is Key
Content is key. That is the die-hard truth – we even have a Pinterest board dedicated to it (check it out here)! When say content we are referring to every and anything that your business puts onto its social medias, blogs, advertisements, etc. Did you know that each social media platform has different words that […]
College Students, This is For You!
There is no denying that our world is changing in the ways that we communicate with the never-ending evolution of social media, but many people, especially people that are in college or just graduating from it, think of social media as just that – social. Here at The REFUGE Group we are in “intern season” […]
Holiday Marketing
Holiday Marketing Holidays are major players when it comes to marketing. Typically, there are big sales that are associated with each holiday that provides marketers with the opportunity to up their game in order to avoid getting caught in the shuffle. We have compiled a list of the best tips and tricks to […]