Google Introduces two new Interactive ad Formats for Mobile

Posted on January 13th, 2016 by REFUGE Categories App Developers

By Vlad Vidaeff
Google, always the innovator, recently launched two interactive ad formats for mobile: Trial Run Ads and Interactive Interstitial Ads.  Both ads take customization to a new level by giving advertisers a more immersive way to reach potential consumers.  This blog will explore the features of each type of ad and the companies that would benefit from using these new offerings as part of their marketing mix. (more…)