Category: Digital Marketing

The Expert Guide to Your Next Digital Design Project By REFUGE Team

Posted on January 12th, 2020 Categories: Digital Marketing

Humans are visual before anything else—in fact, an entire half of our brain works on processing the signals our eyes take in. As such, if you want your brand to resonate with people, you have to appeal to their sense of sight. That's why well thought out digital design and effective marketing go hand in hand. Your brand's image is the thing people recall when they're choosing which products or services to buy. If you're planning to head up any digital marketing projects this year, read on to learn how to make your design choices work for you. Start With (more…)

Snapchat as a Marketing Tool By REFUGE Team

Posted on August 31st, 2016 Categories: Advertising, Blog, Digital Marketing, Millennials, Snapchat, Social Engagement, Social Media

By Giselle Cartagena The power of social media and its effect on our everyday lives is prominent today. The usage of such on a personal level can be an easy decision but what triggers uncertainty can be integrating it as a business strategy for a company. One of the most intriguing networking outlets is Snapchat. The four-year-old outlet stands with 10 billion views per day and growth of 400 millions users per day, vastly surpassing the historical growth rates of legendary sites like Facebook and Twitter. This marks an impressive opportunity to approach an undiscovered target market and to increase (more…)

The REFUGE Group’s E-Mail Marketing Services By REFUGE Team

Posted on August 3rd, 2016 Categories: B2B, B2C, Blog, Digital Marketing, E-Mail Marketing, Refuge

E-mail marketing is an essential part of the marketer’s toolbox.  Whether you are B2B or B2C, newsletters and promotional e-mails are a great way to connect with customers and consumers as well as to highlight your products and services.  This blog will analyze the breadth of e-mail marketing services that The REFUGE Group provides. (more…) (more…)

Google’s Innovative Project: Blending Search and Social Media By REFUGE Team

Posted on April 27th, 2016 Categories: Advertising, Blog, Digital Marketing, Google, Google Search, Social Media

By Vlad Vidaeff   When a new project doesn’t even have a name yet, it makes it that much cooler.  When it’s coming from Google, you have the attention of the general public.  This blog will explore the innovative new project by Google which blends Google search results and elements of a social media network. (more…) (more…)

The REFUGE Group’s Analytics Services By REFUGE Team

Posted on April 7th, 2016 Categories: Analytics, Blog, Data-Driven Marketing, Digital Marketing, Google, Social Media, Social Media Metrics

By Vlad Vidaeff   As a full-service boutique advertising agency, The REFUGE Group offers a vast array of marketing services ranging from traditional marketing to digital marketing and public relations/events.  Under the digital marketing umbrella, one of our core competencies is the analytics services that we provide to our clients.  This blog will give you a preview of the way in which we provide key metrics on a weekly basis. (more…) (more…)