Category: Linkedin

The Rising Impact of Social Media on the news By Tiffany Tosh

Posted on August 10th, 2016 Categories: Blog, Facebook, Instagram, Linkedin, Millennials, News, Snapchat, Social Media Metrics

As a child, I remember waking up and coming downstairs for breakfast. While I was eating, my dad would read the newspaper, cigar in hand. While he stills does the same today, this is becoming an extinct practice. Most people nowadays, especially millennials, get their news online. The blog will analyze the increasing impact of social media as a source for the news. (more…) (more…)

LinkedIn: How does it Stack up with Social Media Engagement By REFUGE Team

Posted on July 27th, 2016 Categories: B2B, Blog, Linkedin, Social Engagement, Social Media

By Brandon Palmer   LinkedIn has been called the Facebook for professionals. Unfortunately, a platform designed for business has not quite garnered the interest that many would have hoped. With that in mind, this blog will discuss the viability of LinkedIn as a crucial part of a firm’s social media marketing strategy. (more…) (more…)

LinkedIn Upgrades its Advertising Platform for Account-Based Marketing By REFUGE Team

Posted on March 30th, 2016 Categories: Advertising, Blog, Linkedin, Social Media

By Vlad Vidaeff   LinkedIn has been the haven for B2B marketers for quite some time.  Known as the “Facebook for professionals,” the network’s active users are mostly professionals in a variety of industries.  Along with individual profiles, many companies have company pages on LinkedIn.  Given its user base, LinkedIn has recently introduced LinkedIn Account Targeting.  This blog will discuss how companies can run effective account-based marketing campaigns by using this new tool. (more…) (more…)

The Insider’s Guide to LinkedIn and why your Business should have an Active Presence By REFUGE Team

Posted on October 7th, 2015 Categories: Advertising, Analytics, Blog, Linkedin, Social Media

  By Molly Redus   Social media has created endless opportunities for not only consumers, but businesses as well. Businesses within a variety of industries are heavily involved in the social media realm. One of the popular platforms used by companies is LinkedIn. Today, there are over 3 million company pages active on LinkedIn. LinkedIn has created an algorithm that provides multiple features to benefit a business and their online presence. (more…) (more…)

Are you using Google+? By REFUGE Team

Posted on October 2nd, 2013 Categories: Advertising, Blog, Branding, Campaigns, communication, consumer behavior, Consumer Engagement, digital media, Email Marketing, Facebook, Interns, Linkedin, Marketing, Media Planning, Non-traditional, Social Engagement, Social Media

If you haven’t heard, the latest movement hitting the social networking world is Google+. The networking service was created in 2011 but is just now gaining the title of the “next big thing” in the digital world. In early 2013, Google+ had close to 360 million active users and is projected to grow even more. If you are not on Google+, here is why you should be. Circles You can place people into different circles and manage who sees what. You are able to converse with each group on separate topics, making your engagement more personal. In your business you (more…)

Deadlines & Meeting Them By REFUGE Team

Posted on September 25th, 2013 Categories: communication, Interns, Linkedin, Media Planning, Personality, Uncategorized

You, the person next to you and the stranger over there all have deadlines. There is no one in today’s society that doesn’t have some sort of deadline. There are a variety of methods of going about completing deadlines. Here are some practical and do-able tips on never missing any more deadlines and even finishing early. Create A Start & End Dates: Write or input tasks and deadlines into a planner or digital calendar. This creates a clear picture for a visual timeframe. Keep your planner or calendar out into plane view so that you will be reminded of your (more…)

LinkedIn Marketing – Thinking Beyond the Resume By REFUGE Team

Posted on February 22nd, 2012 Categories: Blog, communication, Linkedin, Marketing

Many of us have LinkedIn profiles displaying our work histories and employer endorsements, but let’s be honest – many of those profiles lay dormant while the more visually engaging social media networks hold our attention for the largest part of our days.   But LinkedIn is a powerful medium right at our fingertips to connect with like-minded professionals, especially via business or product recommendations. Granted, you have to pour in a little effort to garner attention from the community; but we all know how far a personal recommendation goes in communicating trust and value.   There are a few avenues (more…)